The financial shock of extreme inflation has contributed to the massive increase in the proportion of children who suddenly live in food-insecure households across Alberta.
Filling a belly is not the same as nourishing a body, heart, and mind.
In April 2020, I Can for Kids (iCAN) embraced the daunting challenge of inspiring a major shift in the way charities and communities understand and tackle childhood food insecurity in Calgary.
Supplying our frontline agency partners with grocery gift cards represented a focus on an income-based response to food insecurity because lack of food isn’t the issue, the root of the problem is a lack of money.