We used to feed hungry kids.
Now we empower families to feed themselves.
Our Vision
We imagine a community where all children have an equal opportunity to thrive.
Our mission
We empower children and families with dignified options to alleviate food insecurity.
Our Values
Collaborative | Empowering | Progressive Inclusive | Evidence-Based
As a direct result of limited household income, too many children are unable to access enough healthy food every day.
75,000+
children and youth in Calgary struggle with food insecurity
1 in 4
children lives in a food-insecure home which means they constantly worry about their next meal and miss out on many nutritious foods
$1.7m
is our 2023 fundraising goal to empower more food-insecure families with choice, confidence, and dignity to care for their children
This is the most amazing gift for a family in need. There are no barriers. It’s confidential and private. It’s efficient. The impact is immediate. And families get the freedom to choose their own food and the freedom to go to the store that they like. All of this with total dignity.
Your generous support empowers thousands of families with the dignity and confidence to plan, purchase, and provide fresh and healthy food that meets their kids’ unique needs.
Together, we’re creating a major impact.
Since we started providing grocery gift cards in 2020:
34,000+
food-insecure kids receive our support every year – while this is a big number, many more need our help
214
communities accessed our program through more than 25 frontline agency partners
$2.4m+
in grocery gift cards have been targeted to food-insecure families in greatest need
The grocery gift cards help families get on their feet. It’s that simple. The cards provide so much freedom to lead your life with less stress and more choice. Most of all, the grocery gift cards make me feel like my family isn’t at as much risk for all sorts of problems.
With your help, we can achieve so much more!
Donate
Your generosity allows us to empower vulnerable people in our community with dignity and choice
Fundraise
One person with one idea and a network of supporters can make a big impact
Spread the word
The more people who voice their support our cause, the less kids who struggle with food insecurity
It started with a simple question
In 2015, 11-year old Sutton Garner was watching a news item when she learned that thousands of children go hungry over the summer months.
Like a lot of kids, she was both bothered by this and curious – she wanted to know why. And specifically if it was happening in Calgary.
What’s new
Media Release: U of C Study finds that food-insecure families prefer grocery gift cards over food hampers
CALGARY, ALBERTA, September 6, 2023 – In a ground-breaking study by the University of Calgary, participants living on low incomes reported a preference for grocery gift cards rather than food hampers to address food insecurity.
Dignified access to healthy food can help counteract childhood adversity
Our collaborative model helps boost the resilience of food-insecure kids who are more vulnerable to the long-term effects of childhood trauma.
Two local champions help fill kids with all the energy they need
Both these champions donate a portion of their sales to our charity so we can continue to empower thousands of food-insecure kids and families with the ability to regain control of their health, their diet, and their confidence.
Our champions
Without these community-minded and caring organizations, our work wouldn’t
be possible.
The Alvin & Mona Libin Foundation
See More
Our innovative program is the first of its kind to tackle the root cause of food insecurity: inadequate income.
And innovation only thrives through the support of generous donors like you.